February 2014 Sighting In — 05 February 2014

SHOT Show Attendance Soars to New Record

The 36th SHOT Show, held Jan. 14-17 at the Sands Expo & Convention Center in Las Vegas, was bigger and, based on early feedback, better than all previous shows. Total attendance was an all-time high of 67,000 industry professionals, an increase of 5,000 over last year. “I think that really speaks to the quality of the event and the enthusiasm and passion of our industry to provide quality products for hunting, target shooting and personal and home defense,” said Chris Dolnack, Senior Vice President and Chief Marketing Officer for NSSF, which owns and manages the show. This upbeat SHOT Show, the first under new management company ConvExx, gives the industry good reason to believe that 2014 will be another strong year for sales of firearms, ammunition, outdoor gear and law enforcement equipment. Revenues from the SHOT Show support NSSF’s mission to promote, protect and preserve hunting and the shooting sports. See the Las Vegas Review-Journal article and local affiliate TV coverage.

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